Archive for the &;Singapore-Airlines&; Category

No First Class Sex,Please!

October 31, 2007

After promoting its new Airbus A380 first-class service, which includes 12 sleeper compartments with the &;world&;s first airline double beds&;, Singapore Airlines suddenly realized the implications. Although their marketing team had spoken of &;a class beyond first&;, the airline is now apparently concerned that couples (perhaps even those of the same sex) will show no class and make the beast with two backs. &;All we ask of customers, wherever they are on our aircraft, is to observe standards that don&;t cause offence to other customers and crew,&; the company told Reuters in a statement.  As Singapore Airline has engaged in the long-term promotion of the &;Singapore girl&;, you can add hypocrisy to this brewing public relations disaster stew.  Just wait until the first &;violators&; are apprehended! At $7350 round trip from Singapore to Sydney (that&;s per person, and everyone knows it takes two to tango), I&;d expect to celebrate&;and not just with the included champagne.

Posted in Public Relations, public-relations-disaster, Sex and Society, Singapore-Airlines | 1 Comment &;